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短视频、浅析流量与变现的本质

短视频作为一种以短时、高频、简洁、易消费的视频，已经成为了现代社交娱乐的一种重要形式。在短视频中，流量是不可或缺的，因为流量是衡量短视频受欢迎程度的重要指标。短视频平台的商业变现主要有两种方式：广告收益与电商分成。其中，广告收益是目前短视频平台主要的变现方式。短视频平台会通过用户数据分析，将广告投放到目标用户面前，从而实现广告主的投放需求，为平台带来广告收益。而电商分成，则是短视频平台通过搭建购物平台，将短视频与电商结合起来，实现变现。短视频与流量、变现之间的关系是密不可分的。短视频平台通过大量用户交互活动，从而提升用户的黏性和活跃度，吸引更多的用户，从而获得更多的流量。同时，流量也是短视频平台变现的重要渠道之一，通过流量变现，短视频平台才能不断进行研发和创新，持续提供更好的服务和用户体验。总的来说，短视频、流量和变现的本质就是“用户价值”。对于短视频平台而言，用户的体验和价值才是最重要的，只有不断提升用户价值，才能吸引更多的用户，保持用户黏性，从而实现平台的可持续发展。

Public @ 2023-05-29 05:00:18

短视频营销的关键：数据赋能+多元化玩法

小编点评：借助短视频的传播高度，短视频营销确实比软文和信息流营销转化高，但是要把视频做成广告还能让用户喜欢看就没那么简单了，对企业和品牌主来讲如何短视频推广营销成为当下企业营销关键的一环。短视频持续“高光”，企业和产品如何利用它做好的品牌营销？本文将结合几个具体案例来对这个问题进行一番总结。短视频营销的关键：数据赋能+多元化玩法内容产业营销短视频经验心得第1张疫情下的2020年，各行各业

Public @ 2018-10-06 15:41:07

如何做小红书SEO？

本文大纲：1、小红书是什么?有什么机会?2、小红书SEO是什么?3、小红书SEO有哪些业务?4、SEO如何转行小红书SEO?小红书是什么?有什么机会?小红书是什么?你去问你身边80后，或者95前男性朋友可能不清楚，但如果你问你身边90后，尤其95后女性朋友基本都知道。小红书的SLOGN是：标记我的生活，而抖音的是：记录美好生活。想起微信的口号是：微信，是一个生活方式。从这三个不同平台，有一个共同的

Public @ 2010-04-05 15:41:38

短视频自媒体实操经验分享,原来赚钱就这么简单！

从去年开始，由一条、二更等短视频自媒体开始崛起，短视频的红利期到来了。大家想通过做短视频搬运工想赚钱，要懂得讨好平台和读者。了解平台的游戏规则和网民内心的真实需求，只有这样才能获得平台更多的推荐和网民的喜爱。以今日头条为例，视频的播放量主要通过系统推荐来获得，它的智能推荐系统(俗称人工智能)就是把合适的新闻推荐给对他感兴趣的人群。头条每天的内容几百万，不可能靠小编来干预推荐，都是智能机器人根据网友

Public @ 2019-11-04 15:41:03

短视频自媒体实操经验分享,原来赚钱就这么简单！

短视频自媒体在当今社交媒体时代已经成为了一种热门的赚钱方式。下面是一些实操经验分享，希望能帮助到你： 1. 选定一个热门的主题：在选择你的短视频自媒体主题时，要选择你熟悉并有兴趣的领域，这样你才能更加专注和有激情地创作内容。同时要关注当前热门话题，以吸引更多观众。 2. 做一些创新和有趣的内容：在创作短视频时，要注重创新和有趣性，这样才能吸引观众的注意力。可以运用一些特效、音乐和剪辑手法，使你

Public @ 2023-07-22 07:00:44

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[ DB ] CONNECT:[ UseTime:0.020688s ] mysql:dbname=briline.net;host=106.14.77.182;port=3306;charset=utf8
[ SQL ] SHOW COLUMNS FROM `ob_config` [ RunTime:0.014924s ]
[ SQL ] SELECT * FROM `ob_config` [ RunTime:0.013965s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_config', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 25, 'extra' => NULL, ) ]
[ SQL ] SHOW COLUMNS FROM `ob_hook` [ RunTime:0.014854s ]
[ SQL ] SELECT `id`,`name`,`addon_list` FROM `ob_hook` [ RunTime:0.013831s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_hook', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 3, 'extra' => NULL, ) ]
[ SQL ] SHOW COLUMNS FROM `ob_article` [ RunTime:0.014864s ]
[ SQL ] SELECT * FROM `ob_article` WHERE `id` = 8126 LIMIT 1 [ RunTime:0.013966s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article', 'type' => 'const', 'possible_keys' => 'PRIMARY', 'key' => 'PRIMARY', 'key_len' => '4', 'ref' => 'const', 'rows' => 1, 'extra' => NULL, ) ]
[ SQL ] select * from `ob_article_tongji` where category_id=12 and mark_type='cate' order by times desc limit 15 [ RunTime:0.014338s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article_tongji', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 608, 'extra' => 'Using where; Using filesort', ) ]
[ SQL ] select * from `ob_article_tongji` where category_id=12 and mark_type='tags' order by times desc limit 100 [ RunTime:0.014412s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article_tongji', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 608, 'extra' => 'Using where; Using filesort', ) ]
[ SQL ] select * from `ob_article_tongji` where category_id=12 and mark_type='tags' order by rand() limit 30 [ RunTime:0.014644s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article_tongji', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 608, 'extra' => 'Using where; Using temporary; Using filesort', ) ]
[ SQL ] SELECT * FROM `ob_article` WHERE `id` = 8126 LIMIT 1 [ RunTime:0.013861s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article', 'type' => 'const', 'possible_keys' => 'PRIMARY', 'key' => 'PRIMARY', 'key_len' => '4', 'ref' => 'const', 'rows' => 1, 'extra' => NULL, ) ]
[ SQL ] update `ob_article` set views=views+1 where id=8126 [ RunTime:0.016738s ]
[ SQL ] SELECT COUNT(*) AS tp_count FROM `ob_article` WHERE `category_id` = 12 AND `cate` = '威海自媒体运营与推广' AND `status` <> -1 LIMIT 1 [ RunTime:0.020903s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 8035, 'extra' => 'Using where', ) ]
[ SQL ] SELECT * FROM `ob_article` WHERE `category_id` = 12 AND `cate` = '威海自媒体运营与推广' AND `status` <> -1 ORDER BY rand() LIMIT 0,2 [ RunTime:0.054715s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 8035, 'extra' => 'Using where; Using temporary; Using filesort', ) ]
[ SQL ] SELECT COUNT(*) AS tp_count FROM `ob_article` WHERE `category_id` = 12 AND `tags` = '威海短视频运营' AND `status` <> -1 LIMIT 1 [ RunTime:0.020885s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 8035, 'extra' => 'Using where', ) ]
[ SQL ] SELECT * FROM `ob_article` WHERE `category_id` = 12 AND `tags` = '威海短视频运营' AND `status` <> -1 ORDER BY rand() LIMIT 0,2 [ RunTime:0.031658s ]
[ EXPLAIN : array ( 'id' => 1, 'select_type' => 'SIMPLE', 'table' => 'ob_article', 'type' => 'ALL', 'possible_keys' => NULL, 'key' => NULL, 'key_len' => NULL, 'ref' => NULL, 'rows' => 8035, 'extra' => 'Using where; Using temporary; Using filesort', ) ]

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